Unleash effective communication! Craft a winning strategy in our series. Learn audience targeting, storytelling, and impact evaluation.Unlock the power of effective communication! Join our upcoming series where you'll learn how to craft a winning communications strategy from the ground up.Week 1 : What is a communications strategy? Why do I need one? Where do I begin?04/18/2024Conducting an internal communications auditThe essential building blocks of a comms strategyWeek 2: Who am I trying to reach and why?04/25/2024Knowing your target audiences is essential to developing contentAnswer 3 critical questions about your audiencesWeek 3: Communicating your organization's story to increase impact05/02/2024The case for storytelling and where all stories beginConsidering the head + heart of your issuesHow to conduct a content brainstorm with your teamPromotion strategies, including social mediaEvaluating impactDon't miss out on this opportunity to supercharge your communication skills. Register now and unleash your organization's full potential!Instructor:Lauren CookFounder + Lead StrategistConnectingourstories.comLauren is a writer, strategist, storyteller, and above all, a believer in the power of connecting. She believes when we connect with individuals, ideas, and the natural world around us, we can change ourselves and strengthen our communities.For nearly 20 years, Lauren has worked at the intersection of public policy, advocacy, storytelling, and […]

Funder Focus Series w/ Susannah ErlerFunder FocusSign up to learn about The City of Austin’s Cultural Arts Funding Programs: Thrive, Elevate and Nexus. These programs support the arts and prioritize equity through a combination of seed funding, broad sector support, and targeted investment. We will be joined by members of the COA Economic Development Department’s Cultural Funding team. Be sure to bring your questions to share during the audience Q & A segment.Funder Focus Host:Susannah Erler, Director, Greater Good StrategiesSusannah Erler started in a public radio career (including being Director of a National Public Radio affiliate) which later morphed into her current calling to support nonprofits. She earned her master's degree in Business with an Arts Administration (Nonprofit) specialization, is a Certified Fund Raising Executive (CFRE) and is a Mission Capital Certified Interim Executive Director (ED). Susannah grew up in Austin (but ask her about some of the other places she has lived too) and helps nonprofits in her role as Director of Greater Good Strategies.